Smart Hotel The development trend of is actually a very broad concept. But I believe Smart Hotel The development is driven by two dimensions: user experience and business model.

I. What is user experience?

Take room reservation For example, in the past we used telephones for reservations, but now most people choose to use APP or WeChat for reservations. What is the reason? Many people may ask, it's all about booking, what's the difference? But if you think carefully, you will find:

1 For users, APP or WeChat booking will give you a clearer and more comprehensive understanding of the hotel's information, such as: room prices, photos, services, discounts, etc.

2 For Smart Hotel In the past, telephone reservations required the arrangement of the front desk, while now a lot of manpower costs are saved.

For example, many answerers mentioned the guest control system 。

In the past, hotels used room cards to open doors, and there were various remote controls in the room, such as air conditioning, TV, bed, and lights. Now, users can be lazier, even lazier. One mobile phone can control all the equipment in the room.

There are many such examples, and the future trend is to optimize the experience of various usage scenarios in hotels, simplifying the entire process from booking to check-in, to dining, to check-out,

Maybe in a few years, Smart Hotel will no longer have staff, and self-service can handle the complete process from booking to check-in to check-out.

II. What is a business model?

Actually, for Smart Hotel especially for high-star hotels, the business model covered is very broad, such as: catering, health, entertainment, etc. In the future, the business model of hotels will be more diverse.

If you want to persuade someone to buy an item, the best way is to let them experience and fall in love with it. As the place that is most like home, hotels have this natural gene. Hotels choose to cooperate with third-party platforms or other organizations to bring well-designed tables, chairs, bedding, toiletries, and home appliances into the hotel. Users can choose to buy or pay attention to the product after experiencing it, and the hotel can also share the profit.

For example, now there are surrounding recommendations in the service platform Everyone's purpose of staying in a hotel is different, some are for work, some are for life, and some are for tourism. And surrounding recommendations   is to provide users with personalized travel suggestions, interspersed with commercial elements. For example, a one-day tour of West Lake can be interspersed with ticket sales. For example, you can provide commonly used traffic routes, and you can intersperse taxi services in them.

In the future, Smart Hotel revenue will not only be from guest rooms, but smarter hotels have already taken the lead in exploring a wider range of non-main revenue streams.